ATTENTION:
VAs, FREELANCERS, ASPIRING COPYWRITERS, AND BUSINESS OWNERS
The new wave of AI is here… and it can either get you rich or replaced.
Kung ayaw mong maging #teamreplaced, tara!
Let’s write better, land clients faster, and use AI to work smarter, not harder.
WELCOME TO
THE COPYNATED ACADEMY
a signature blend copywriting program where we turn you from a clueless freelancer into an AI-empowered copywriter
Okurr, first things first,
if you wanna be like…
then read on.
Can I real talk you for a hot espresso sec?
⏰
Times are changing and
it’s changing SOOOO fast.
AI (when used right) can help you make massive fortunes. On the flipside, for those still hesitating, it’s easy to fall behind while the world moves on without you.
Hindi pwede ang pwede na.
Yes, even in copywriting (aka writing words that SELL).
If you’re not game to adapt, then sorry to burst your bubble but you’re going to get left behind (and I don’t want that for you). The good news is, the right AI tools to help you write, lock in clients, and start your copynated journey are available EVERYWHERE (thank you Internet!) All you have to do is be willing to accept and do. the. work.
PAANO YAN MAY AI NA? 🤖 • "I'M NOT A NATURAL WRITER." 🖊 • "IN DEMAND PA RIN BA ANG COPYWRITING?" 📄
PAANO YAN MAY AI NA? 🤖
"I'M NOT A NATURAL WRITER." 🖊
"IN DEMAND PA RIN BA
ANG COPYWRITING?" 📄
PAANO YAN MAY AI NA? 🤖 • "I'M NOT A NATURAL WRITER." 🖊 • "IN DEMAND PA RIN BA ANG COPYWRITING?" 📄
Now, I get it. You ordered a cup of freelance success but somehow a part of
you doesn’t want to palpitate. Let’s sit with those thoughts together, yeah?
“I’m not a
natural writer.”
Good, because you don’t need to be. Copywriting is skill-based (not talent-based). Meaning, it’s completely learnable kasi may structure, may steps, may recipes. Pwedeng-pwede kahit ano pang age mo. Kahit pa you’ve never written a copy before.
“In demand pa
rin ba ang copywriting?”
YES. In fact, mas in demand siya ngayon despite the rise of AI. Why? Anyone can now smell bot-generated, lifeless writing from a mile away. Look around you. coughs in elevate, skyrocket, and em dash Because of this, people now crave real stories and real perspectives written with real emotions.
“Pano ‘yan eh may AI na?”
Eto facts: There’s a growing skepticism around AI-generated copy. 40% average drop has been seen on AI-written websites and 82% of people are less likely to trust a business that lets AI write for them. Tbh, sobrang halata naman kasi talaga and people are noticing.
Hookline AI in Marketing Report
Bottomline: Their profits are tanking and clients are finally
realizing that copy without strategy won’t pay the bills.
That’s why clients are coming back to human copywriters.
And now more than ever, they’re willing to pay BIGGER.
Let’s look at the copy
charts real quick.
👀
In the past years, we’ve seen…
UP TO
30%
increase in demand for launch copywriters
Adobe Future of Creativity Study
15%
rising appetite for copywriters who are good at storytelling
Brands need help maintaining
“human” side in the AI era.
HubSpot State of Marketing Report
40%
surge in demand for AI-enhanced copywriting
Businesses now crave writers who
can co-create with AI without losing
their human touch.
Upwork Skills Index Report
Let’s look at the copy
charts real quick.
In the past years, we’ve seen…
UP TO
30%
increase in demand for launch copywriters
Adobe Future of Creativity Study
15%
rising appetite for copywriters who are
good at storytelling
Brands need help maintaining
“human” side in the AI era.
HubSpot State of Marketing Report
40%
surge in demand for AI-
enhanced copywriting
Businesses now crave writers who
can co-create with AI without losing
their human touch.
Upwork Skills Index Report
So who’s winning the
game now?
drumroll please
Enter
AI-empowered copywriters
🤖
aka freelancers na hindi PURELY umaasa sa AI but those who use AI to their advantage
Pero di doon natatapos ang laban, bestie.
You level up your game when you’re also a:
✅ Holistic copywriter
who knows how to write MORE types of copy (captions, websites, sales pages, emails, name it)
✅ Funnel
fluent
brewing entire client experiences—from the first scroll-stop to the final sale
✅ Strategist
since businesses now want thinkers who can improve results, not just writers who can spit out words
✅ Storyteller
because in a sea of same same AI-generated fluff, stories are now the strongest currency
If you want ALL OF THIS for you…
well, well, well, mamsir, your copynated era is waving.
SAY HELLO TO
🥳
🎉
a signature blend copywriting program where we turn you from a clueless freelancer into an AI-empowered copywriter
Put on your apron and grab your favorite mug.
This is how we do it.
(This is how we do it.)
FIRST WAVE COPY
We’re unpacking THE mindset, values, research moves, and voice-capturing processes of a badass copywriter. Mix it all together and expect to perfect THE 80% of copywriting.
SECOND WAVE COPY
Past the blend and aroma, we’re spilling the whats, whys, and hows to writing sales copy that sells (for real). Different copy types? Different frameworks? Different strats? You’re sipping all the brain juice, ladies and gents and queers in between.
THIRD WAVE COPY
Now we’re pushing you outta your comfort zone. You’ve never been SO strong and you’re, hand on my heart, DRIPPING with copy knowledge! All that’s left is to master the biz side of copy, start your freelance journey, and pour attention to your brand, processes, and tools that clients would pay major bag alert for.
Make some noise for the coolest kid in the block…
✨
NEW WAVE COPY
👏🏻
Brewing with bots
You’ve mastered the manual brew. Now it's time to make more cups of copy, with a machine helping this time. We’re diving deeeeep into detailed prompt-engineering (giving AI clear instructions so it writes what you need), personalization, and hacks that make AI your creative co-writer, not your competition.
We won’t stop at faster drafts and proofreading tho. You’ll also learn how to use AI to build smarter systems for your copy shop and get more room for you to do the human stuff: the brainstorming, the empathy, the storytelling.
Make some noise for the coolest kid in the block…
👏🏻
NEW WAVE COPY
Brewing with bots
You’ve mastered the manual brew. Now it's time to make more cups of copy, with a machine helping this time. We’re diving deeeeep into detailed prompt-engineering (giving AI clear instructions so it writes what you need), personalization, and hacks that make AI your creative co-writer, not your competition.
We won’t stop at faster drafts and proofreading tho. You’ll also learn how to use AI to build smarter systems for your copy shop and get more room for you to do the human stuff: the brainstorming, the empathy, the storytelling.
The copynated glow-up is real (and the screenshots don’t lie).
HERE'S A RUNDOWN OF WHAT'S INSIDE
🤩
💻
ULTRA LARGE CUP OF
All-in Access to The Copynated Academy 2.0
Why stress out when you have one-year VIP access to 13 power-loaded modules with over 74+ in-depth video lessons? THE!!! POWER!!! YOU!!! HOLD!!! Prepare to sip your way through 3 programs (yes, 3!) and learn the foundation, writing, and entrepreneurial side of freelance copywriting. Did I mention, TCA is built into an app that you can binge anytime, anywhere (yep, even while the barista is busy misspelling your name).
FIRST WAVE COPY
Copywriting mindset shifts you never knew you needed to make
The woke guide to ethical copywriting
Unethical copywriting moves to drop like a hot potato
Moves to make at each income level in your copywriting biz
The secret copynated system to a juicy market research
THE deep dive client questionnaire breakdown
Market research done by your target market (not kidding)
Conducting hassle-free survey
Interviewing like a pro
The perfect copywriting research combos
Analyzing research data for your copy
Meeting your target market halfway
BONUS: The deep dive client questionnaire template
Competitor research: what, why, and how
The types of competitors to be aware of
Zoom-out copy analysis
The time-tested framework to dissect your competitor's copy
BONUS: The time-tested competitor analysis form
A no-BS overview of brand messaging
The right Qs to ask to capture brand voice
The different types of brand voice
Brand voice mapping for Type A voices
Brand voice mapping for Type B voices
Brand voice mapping for Type C voices
The quick-and-easy guide to sounding more like your clients
BONUS: “Sound more like your clients” quick-and-easy template
SECOND WAVE COPY
Word war
The anatomy of a memorable copy
Writing different winning leads and headlines (Part 1)
Writing different winning leads and headlines (Part 2)
BONUS: Lead copy samples: a writing walkthrough
Sales page: a zoom-out view
The three-part copynated sales page recipe (Part 1)
The three-part copynated sales page recipe (Part 2)
The three-part copynated sales page recipe (Part 3)
The BOTB Qs you gotta ask so you can write the BOTB sales page
Your free guide to writing a freebie page
How to write your coming soon page the soonest
Your home page blueprint
Writing the story of us
Writing the story of us (Part 2)
A guide to zig your services page
Writing other web pages
BONUS: About Page copy samples: a writing walkthrough
Email copywriting rundown
Mapping out email sequences
How to write subject lines that stick
The winning email recipes to welcome your subscribers
The top email recipes for taking care of your subscribers
The secret email recipes to use when pre-launching
The secret email recipes to use when launching
BONUS: Email copy samples: a writing walkthrough
The EZ peasy social media content planning system
TCA’s bussin’ caption recipes for authority-building
TCA’s best-of-the-best caption recipes for shifting beliefs and blowing minds
TCA’s top-tier caption recipes for breaking and letting out objections
TCA’s ultimate P-P-P caption recipes
BONUS: The EZ peasy social media content planning system template
BONUS: Social media caption samples: a writing walkthrough
THIRD WAVE COPY
The guide to choosing the industry to write for
Generalist vs. specialist: which copywriter should you be?
Brand visual identity for copywriters
BONUS: Ikigai worksheet
Client-getting strategies, exposedt
Client-getting strategies for iced cold prospects, exposedt
Pricing and packaging your copywriting services
Creating a portfolio that pops
Discovery call structure made for copywriters
The winning proposal that would turn every NO into YES PLEASE!
BONUS: Discovery call script made for copywriters
BONUS: The winning copywriting proposal template
Onboarding your dream clients like royalty
Delivering your copy like a pro
Asking for juicy AF testimonials
Offboarding, but never goodbye
BONUS: Contract template crafted for copywriters
BONUS: Copywriter-friendly invoice template
BONUS: Copywriting task board
BONUS: Copynated testimonial form
✨ NEW MODULES ✨
🤖 AI COPYWRITING 🤖
WITH A SPLASH OF
NEW AI Copywriting Modules
BUCKLE UP, UR 4TH PROGRAM IS HERE AND
WE'RE MAKING AI WORK WITH YOUR BRAIN
✓AI for Research – Make AI do the snooping. Stalk your audience, spy on competitors, and clock in ideas… legally.
✓AI for Copywriting – Nope, we’re not wasting time with generic prompts that spit out silly words. We’re blending all the Copynated™ recipes with AI so your brainstorming, writing, and proofreading stay human... and get done faster.
✓AI for Freelancing – Turn AI into your personal ops assistant. Yes, Imma teach you how AI can help automate the busy bits while you keep the creative bits.
FOURTH WAVE COPY
Lesson 1: Smarter, Speedier Research (Thanks to AI)
Use AI to quickly scan markets, niches, and industries
Break down competitor websites, offers, and messaging
Write clear, strategic AI research prompts that go beyond generic outputs
Avoid generic AI research outputs by asking better questions
Lesson 2: Competitor Research with AI, But Make It Copynated
Break down competitor websites, offers, and messaging (Competitor Research)
Summarize large amounts of competitor information into clear insights (Data Analysis)
Avoid generic AI research outputs by asking better questions (Research Prompting)
Lesson 1: Meet AI, Your Creative Co-Writer
Structure detailed prompts for clarity, tone, and audience
Prompt AI to write headlines, captions, emails, and short-form copy
Guide AI with copynated frameworks instead of vague instructions
Generate first drafts that are easier to edit and refine
Lesson 2: Best-Kept AI Editing & Polishing Techniques
Edit AI-generated copy for voice, clarity, and flow
Remove generic or “AI-sounding” phrases
Tighten copy without losing emotions
Lesson 1: Pitch Perfect: AI for Client-Getting
Finding & Qualifying Clients
Use AI to identify good-fit clients vs red flags
Turn vague job posts into clear opportunity assessments
Decide who to pitch and who to skip
Personalized Outreach (Without Stalking)
Turn client info into tailored outreach angles
Personalize without sounding creepy or try-hard
Lesson 2: AI-Assisted Workflows & Client Delivery
Use AI to clarify briefs and client instructions
Speed up drafting, revisions, and feedback handling
Create repeatable workflows for ongoing client work
What else is on the menu?
Raise your mugs because we’re going heavy on value!
POUR A DASH OF
The Reserve
(Exclusive Questionnaires,
Forms, Scripts, and Templates)
Fear of a client ghosting you? Worried about stuttering during calls? Enjoy a holy grail of copywriter-approved, battle-tested questionnaires, forms, contracts, scripts, and templates that will help you win over dream clients, sound more like your clients, and save
your ass now—and in the long run.
ADD A SPLASH OF
Class In Session
(Additional Pre-recorded
Webinars)
Ya know it by now: Copywriting is a beast, but that doesn’t mean you gotta forget about other skillz. That’s why we’ll also squeeze in some pre-recorded webbies and masterclasses to help you gain additional knowledge, amp up your skill set, and make you holistic AF.
ADD A DOSE OF
Support Shot
(Support + Q&A
Community Portal)
What’s the point of this journey without a word nerd community? Here, questions get answered fast, ideas get bounced around, and every copy struggle finds a solution. Think of it as your daily espresso shot of clarity.
SPRINKLE IT ALL WITH A
Certificate of Completion
Because every badass copywriter deserves a shiny badge to ✨ humble flex. ✨ Frame it, flex it, add it to your LinkedIn profile, or just keep it as proof that you’ve officially survived the grind and brewed yourself into an AI-empowered copywriter.
EXTRA EXPRESSO SHOTS
FOR VIP UPGRADES ONLY
4 Weeks of Live, Intensive
Coaching with Coach Sofia
Think bootcamp. Over four weeks, we’ll crush your offer, target clients, pricing, and execution together. This is where we apply the system to YOUR specific situation with my guidance.
EXPLORE THE FULL VIP CURRICULUM HERE.
Hands-on Assignment +
Copy Critique Sessions
No more “watch and forget.” You’re learning copy by doing. I’ll push you, I’ll nitpick, and I’ll make you rewrite until your copy actually sells. If you slack, I’ll kick your butt (may or may not be kidding).Hit a wall? Send a voice note and I’ll serve you clarity + next steps + strategy straight from my brain cells. It’s like having a copy mentor in your pocket.
30-Day Access to Voice
Note Coaching
Hit a wall? Send a voice note and I’ll serve you clarity + next steps + strategy straight from my brain cells. It’s like having a copy mentor in your pocket.
The Copynated Kit
Shirt? Tumbler? Stickers? Check check check. Your VIP starter pack to flex your copy cred, sip in style, and stick it everywhere. Welcome to the club, word nerd.
So ano, g?
LET'S GET YOU COPYNATED.
REGULAR
SIGNATURE BREW
For the strong, independent writer who wants the whole damn brew, at your own pace, on your own terms
✅ TCA Program #1: BREWING THE COPYWRITING CORE
24 Lessons on Copywriting Foundations, Mindset, Research, and Brand Messaging
✅ TCA Program #2: SIPPING THE COPY
27 Lessons on Copywriting (Headlines, Leads, Websites, Sales pages, Emails, and Captions)
✅ TCA Program #3: BUILDING YOUR OWN COPY SHOP
13 Lessons on Personal Branding, Client-getting, and Premium Processes
✅ NEW! TCA Program #4: BREWING WITH BOTS
3 new AI modules
AI for Research
AI for Copywriting
AI for Freelancing
✅ BONUS: Support Shot (Support + Q&A Community Portal)
✅ BONUS: The Reserve: Copywriter-approved templates, swipe files, proposals, and pitch scripts
✅ BONUS: Class In Session Bonus Masterclass #1: The 21st Century Guide to Inclusive Brand Communication
✅ BONUS: Class In Session Bonus Masterclasses #2: Let's Get Lit (Using Literary Devices in Copywriting)
✅ BONUS: Class In Session Bonus Masterclasses #3: Brain Meets Bot
✅ BONUS: Certificate of Completion
✅ 12-month access to the full program and all its bonuses
✅ 12-month access to any additional lessons and future upgrades
VIP
BREW WITH ME
For the writer who wants a stronger blend so you can pitch bolder and land clients faster with a mentor in your corner
✅ TCA Program #1: BREWING THE COPYWRITING CORE
24 Lessons on Copywriting Foundations, Mindset, Research, and Brand Messaging
✅ TCA Program #2: SIPPING THE COPY
27 Lessons on Copywriting (Headlines, Leads, Websites, Sales pages, Emails, and Captions)
✅ TCA Program #3: BUILDING YOUR OWN COPY SHOP
13 Lessons on Personal Branding, Client-getting, and Premium Processes
✅ NEW! TCA Program #4: BREWING WITH BOTS
3 new AI modules
AI for Research
AI for Copywriting
AI for Freelancing
✅ BONUS: Support Shot (Support + Q&A Community Portal)
✅ BONUS: The Reserve: Copywriter-approved templates, swipe files, proposals, and pitch scripts
✅ BONUS: Class In Session Bonus Masterclass #1: The 21st Century Guide to Inclusive Brand Communication
✅ BONUS: Class In Session Bonus Masterclasses #2: Let's Get Lit (Using Literary Devices in Copywriting)
✅ BONUS: Class In Session Bonus Masterclasses #3: Brain Meets Bot
✅ BONUS: Certificate of Completion
✅ 12-month access to the full program and all its bonuses
✅ 12-month access to any additional lessons and future upgrades
VIP EXCLUSIVE PERKS
✅ 4 weeks of Live, Intensive Coaching with Sofia
✅ Hands-on Copy Assignment and Copy Critique Sessions
✅ 30 days of One-on-one Voice Note Coaching Access
On-demand access to my brain for the moments when you’re spiraling and just need a clear next step
✅ Private Chat for VIP students
✅ The Copynated Kit
Warning: these results may cause extreme motivation.
(They were beginners once, too.)
Sofia here,
and here’s what I’ve discovered after 12 years of professionally writing, and coaching 500+ students and 6,467+ people through keynotes, workshops, and speaking engagements…
Every shift creates two kinds of people: the ones who panic and the ones who prepare.
And the iced cold truth is, you can always prepare.
Copywriting, after all, is the art of leverage.
It’s knowing which words, phrasing, context, and timing will make someone take action and weaving it all in a way that’s both measurable and memorable. This is not something a prompt can teach.
And that right there is what separates you, a writer, from a mere button-pusher.
So yes, AI is here. It exists, it helps, it speeds up our work (love that for us).
But in the great grand scheme of things, AI tools are just that… tools.
It doesn’t replace insight and the deep understanding of what moves human behavior, what drives decisions, and which words give weight.
It just separates the cheap, same same written outputs from a copy that’s smarter and waaay more impossible to ignore.
Sooo, question for you:
Are you ready to be THE copywriter clients can’t ignore?
WORD ON THE STREET
FROM TCA WORD NERDS THEMSELVES
WORD ON THE STREET
FROM TCA WORD NERDS THEMSELVES
P.S. Not that you asked but here are some of my creds as your soon-to-be copywriting coach winks
(because let’s face it, fake gurus are everywhere!! go take care of yourself pls <3)
YOU PROLLY SAW SOME OF MY WORDS IN
Imagine this: six months from now, a year from now… you’re not just thinking about copywriting.
You’re cashing in on it.
(OMG I would’ve rolled my eyes if I wrote that line 5 years ago but today me says: Fck it, it’s real. It’s happening, and it’s happening fast, thanks to AI’s help. And every aspiring copywriter DESERVES to know that.)
Imagine: This time, you’ve finally gotten out of the 9-5 rat race, decided to go all in on copywriting, and life looks… different.
Landing your first paying copywriting client (minus the overwhelm)
Writing faster and smarter thanks to AI-assisted workflows
Mastering copywriting to the core (and never losing the human touch) so you can craft 6-, 7-, even 8-figure sales for you and your clients
Confident AF about your prices, processes, and building your own copywriting business
Living your freelancing dream (freedom, flexibility, dream properties, and life on your own terms)
✏️
☕
is for YOU even especially if you’re a total newbie.
You don’t need to have a portfolio. You don’t need to have “natural talent.” You don’t even
need to have a writing PhD (thank God). All you need is a willingness to learn (and earn).
This time around, mas kaya mo na.
Kasi andito na ako (naks!)
Kasi andito na si AI.
Together, we’ll:
Make money out of your
grade-school skill (writing)
Master the secrets behind copy that sells
Build a freelance copywriting career you’ve been praying (and manifesting) for
And the best part = You can now do it all in half the time it used to take.
(Repeat after me: Salamat AI.🤣)
BORN READY BUT STILL DRIPPIN' WITH QS?
Let’s down them all like
you down an espresso!
Nice one! Expect me to slide into your email inbox with your portal access and other important details.
PSA: This one-stop course is a very rare opportunity to fast-track your freelance copywriting journey. We want YOU to take action NOW. Not next year. Not next decade. That’s WHY you’ll have one-year access to TCA and all its future and additional upgrades.
See you inside.
The Copynated Academy revolves around AI copywriting—a form of writing that sells and that clients across the world NEED. Creative (fiction, essays, songs), technical (scientific papers, manuals, user guides), and poetic (poems, plays) writing are completely different worlds.
If you’re down to get inside the copywriting world, claim your TCA spot right here.
Hah! Traumatized by courses focusing on just products or just services? TCA can’t relate. I want to make sure that YOU get the best of both worlds, that’s why we’re helping you write copy for both product-based and service-based biz. Comprehensive support should be THIS comprehensive.
So, whenever you’re ready, score your spot here.
Of course! Wherever you are in the world, as long as you understand English AND Filipino, I’m SO ready to welcome you home. Just click here to enroll.
For VIP peeps, live, intensive coaching calls happen every Saturday at 6PM. You’ll receive a separate set of emails detailing the next steps + all your exclusive perks! Save your VIP seat here.
Sorry to burst your latte bubble, but enrollment for the academy is not forever. Carts will close soon. Why not enroll now tho? Imagine where you could be as a freelance copywriter if you get copynated NOW vs. yearssss from now!!! Cheers to YOUR undelayed growth! Enroll here.
Due to the online nature of this program, all sales are final and non-refundable. :)
Let’s hear read it straight from those who got COPYNATED...
Let’s hear read it straight from those who got COPYNATED...
My boi Heraclitus said it best:
Times are changing, and things are moving faster than ever.
I don’t want you iced cold frozen watching everyone else win.
I want YOU in the room, doing the work, cashing in,
and helping clients win through words.
You’ve craved this bad enough. At this point, deserve na deserve mo na.
So one last question for you..
Ready ka na ba for your copynated era?
My boi Heraclitus said it best:
Times are changing, and things are
moving faster than ever.
I don’t want you iced cold frozen
watching everyone else win.
I want YOU in the room, doing the work, cashing in, and helping clients
win through words.
You’ve craved this bad enough. At this point, deserve na deserve mo na.
So one last question for you..
Ready ka na ba for your copynated era?
